Zoe Sugg, widely known as Zoella, built one of Britain’s most recognizable creator brands from a personal blog and early YouTube videos into a career spanning digital media, publishing and business. Born in 1990, she is now 36 years old. Zoe Sugg Net Worth Her exact personal net worth has never been officially disclosed, so a responsible profile should distinguish between public company records and third-party estimates. The information below focuses on established facts rather than unsupported celebrity claims.
Zoe Sugg Net Worth Qiuck Bio
| Profile | Full Information |
|---|---|
| Full Name | Zoë Elizabeth Sugg |
| Known As / Nickname | Zoella |
| Date of Birth | March 28, 1990 |
| Height | About 5 ft 4 in (1.63 m) |
| Age | 36 years old |
| Birthplace | Lacock, Wiltshire, England |
| Nationality | British |
| Profession | YouTuber, author, entrepreneur, media personality and content creator |
| Famous For | Her Zoella blog and YouTube content covering beauty, fashion and lifestyle |
| Career Started | 2008, when she launched the Zoella blog; she began her YouTube career in 2009 |
| Parents | Graham Sugg and Tracey Sugg |
| Sibling | Joe Sugg, her younger brother |
| Partner | Alfie Deyes |
| Marital Status | Engaged; not publicly married |
| Children | Two daughters, Ottilie and Novie |
| Education | The Corsham School and Arts College |
| Hair Color | Brown |
| Eye Color | Blue |
| Hobbies & Interests | Beauty, fashion, lifestyle, reading, writing and creative projects |
| @zoesugg | |
| Main Career Areas | YouTube, blogging, publishing, brand development, business and digital media |
| Books | Girl Online, Girl Online: On Tour, Girl Online: Going Solo, Cordially Invited, among other publishing projects |
| Zoella Brand | Founded in 2008 and developed from Zoe’s original blog into a wider lifestyle brand |
| Business Ownership | Zoe Sugg holds 75% or more of the shares and voting rights in Zoe Sugg Limited |
| Zoe Sugg Limited | Active UK company, incorporated in 2013 |
| Other Business | Pippin Productions Ltd, where Zoe Sugg is listed as an active director |
| Net Worth | Estimated in the multi-million-pound range; an exact personal figure is not officially confirmed |
| Net Worth Accuracy | Company finances should not be confused with personal wealth. There is no officially verified public figure for Zoe’s personal net worth |
| Primary Wealth Sources | Digital content, publishing, business interests, brand collaborations and intellectual property |
| Career Milestone — 2008 | Started the Zoella blog, originally from her bedroom in Wiltshire |
| Career Milestone — 2009 | Started creating YouTube content, helping establish her as an early major British lifestyle creator |
| Career Milestone — 2014 | Published Girl Online, beginning her successful young-adult book series |
| Career Milestone — 2015 | Released Girl Online: On Tour |
| Career Milestone — 2017 | Released Girl Online: Going Solo, completing the original trilogy |
| Career Milestone — 2019 | Zoella was operated by Zoe and her team from Brighton |
| Family Life | Zoe and Alfie Deyes have two daughters and have increasingly kept their family life private |
| Current Career | Zoe continues to have active business interests while maintaining a considerably lower public profile than during her peak YouTube years |
| Current Company Status | Zoe Sugg Limited remains active |
| Overall Career | Zoe Sugg transformed an early personal blog into a major digital-media and lifestyle brand, followed by publishing and entrepreneurship |
| Last Word | Zoe Sugg’s exact personal net worth remains private, but her long-running digital career, publishing success and significant company ownership place her among Britain’s financially successful early-generation online creators. |
Zoe Sugg Images
A Timeline Zoe Sugg
| Year | Career & Life Milestone |
|---|---|
| 1990 | Born on March 28, 1990, in Lacock, Wiltshire, England. |
| 2008 | Started the Zoella blog, focusing on beauty, fashion and lifestyle. |
| 2009 | Launched her Zoella YouTube channel and began building a large online audience. |
| 2012 | Began her relationship with fellow YouTuber Alfie Deyes. |
| 2013 | Zoe Sugg Limited was incorporated, expanding her business career. |
| 2014 | Published her debut novel Girl Online, which became a major publishing success. |
| 2015 | Released Girl Online: On Tour and continued expanding the Zoella brand. |
| 2016 | Continued developing her beauty, lifestyle and publishing ventures. |
| 2017 | Released Girl Online: Going Solo, completing the original trilogy. |
| 2019 | Continued operating the Zoella brand with her team from Brighton. |
| 2021 | Zoe and Alfie welcomed their first daughter, Ottilie. |
| 2023 | Zoe and Alfie became engaged and welcomed their second daughter, Novie. |
| 2024–2025 | Maintained a more private lifestyle while continuing her business interests and selected creative projects. |
| 2026 | At 36, Zoe remains active in business while keeping a lower public profile than during her peak YouTube years. |
Zoe Sugg Family
| Family Member | Details |
|---|---|
| Father | Graham Sugg |
| Mother | Tracey Sugg |
| Brother | Joe Sugg, YouTuber and media personality |
| Partner | Alfie Deyes, YouTuber, author and entrepreneur |
| Relationship | Zoe and Alfie have been together since 2012 |
| Engagement | The couple became engaged in 2023 |
| First Daughter | Ottilie, born in 2021 |
| Second Daughter | Novie, born in 2023 |
| Family Life | Zoe and Alfie generally keep their children’s lives relatively private. |
Zoe Sugg Social Media
| Platform | Account / Details |
|---|---|
| @zoesugg | |
| YouTube | Zoella |
| Blog | Zoella |
| Social Media Focus | Lifestyle, beauty, fashion, family life, personal projects and creative content |
| Online Name | Zoella |
| Current Presence | Zoe maintains a more low-key social-media presence compared with the height of her YouTube career. |
